Graphic design
2018 — Freelance

First Avenue Newsletter

Newsletter template design for a boutique Toronto based investment counsel management firm.

See Template PDF

First Avenue commissioned me to redesign their quarterly newsletter so that it could be distributed both digitally and through print to their clients. The requirements were to use the companies current branding and to build the newsletter in a templated format so that it may be updated by anyone on their team, designer or not.

I designed the template in Microsoft Word because it provided the most accessibility and offered the lowest learning curve for their team.

Typeface used is Trade Gothic.

I built a component-based template and set up a typographic design system within the document.

Pull quotes and chart design.
Interactive table of contents and heading component.